Investing in what you love

Investing in what you love

Investing in what you love

Build Your Own Watchlist

Build Your Own Watchlist

Build Your Own Watchlist

Overview

Overview

Overview

Previously, new investors didn't have a self-curated watchlist to help them get excited about investing—just a canned popular list. I created a simple way to surface a flow post account setup that lets people search for companies they know of and immediately add them to a watchlist.

Approach

Approach

Approach

My role as a designer on the SoFi Invest team I worked closely with my PM partner and my engineers on iOS and Android to deliver a native mobile experience to our members. Responsibilities consisted of identifying the challenge, collaborative brainstorming, concept ideation and final screen design and delivery including assets and animations for developers.

© 2000-2024 Drew Matthews

California